首先在苹果iAd中推出的广告是日产的全电动汽车LEAF。
用户在软件中点击广告可直接展示各种多媒体内容,不需要离开软件另外启动网页浏览器,而随时点击左上角的关闭按钮即可回到原软件。
在首发的日产LEAF广告广告中,只要点击软件中的广告栏,即会播放一段动画,随后可以查看LEAF的各种信息,注册预订等。
视频原文一半如下:
This is the nissan leaf. It’s 100% electrical. uses no gas. has no tailpipe.
It’s the first master of electrical car.
It’s already reserved by over 40 thousnd people.
This is the iPhone. It’s also 100% electrical.
and with no interviewers, It’s the perfect match for Nissan leaf.
Now imagine u are using you iPhone, checking the latest news in your favorite app.
and u see the banner under the screen,this is the nissan leaf iad.
It’s the first iad we have made.
unlike other mobile ads,it leav…



